What is 710? Picking the Right THC OIL to Celebrate

Many of you probably won’t remember, but back before cell phones went mainstream, people used pagers, or beepers, to stay connected. Most times people would receive a notification on their pager with a phone number to call back. Other times, you would receive a few digits as a code from the sender. 

For example, 07734 was code for hello, since that’s what it looked like when you turned the pager upside down. Using that same way of thinking, if you take the word OIL and flip it upside down, you have 710! 

One possible origin of the association between 710 and oil comes from the old days when oil caps under the hood of most cars had the word OIL written on them in all capital letters. And, if the cap happened to be fastened to the point where the word OIL was upside down, it looked like 710.

It’s believed this led people who didn’t realize it said oil, to ask for “that 710 oil” at the service station. Whether or not this is the case, one can understand how the word oil read upside down can look like the number 710.

But how did 710 come to be associated with cannabis oil and a cannabis inspired holiday?

The Connection between 710 and Cannabis Oil

The term 710 first appeared in the Urban Dictionary in 2010 – but the first reference did not mention anything about cannabis oil or dabbing.

Although there are many theories about how 710 became associated with cannabis oil, one popular one is that it was a rapper, known as Taskrok, who made the connection in 2011. 

Taskrok hails from Salt Lake City, Utah. In his free time, he likes to inhale vapor clouds and rap about inhaling vapor clouds.1

Taskrok is also a businessman who helped popularize the domeless nail and also came up with the design for the carb cap. His company, Highly Educated Ti Nails, sells high quality titanium dabbing paraphernalia.

In 2011, Taskrok collaborated with DJ Linus Stubbs, releasing an album called “The Movement” – referring to creating a 710 movement. The album was released on July 10, 2011 (7/10), and featured songs about dabbing and indulging in THC oil with song titles like “7:10” and “Boil That Oil.”

Due to the visibility provided by his music videos, Taskrock was invited to join virtual smoke sessions on Tiny Chat. This is where the first connection between 710 and cannabis oil is believed to have been made. A post on Tokecity in 2011 is one of the first online mentions of this connection.1

Taskrok does not try to take credit for coining the term 710. Instead, he’s said it belongs to the cannabis community.

What is 710 Friendly?

The term 710 friendly means that a person or event is okay with the vaping or dabbing of cannabis oil or concentrates. But  just because an event is 710 friendly, that does not mean it is 420 friendly. What’s the difference?

420 friendly is a term used to describe an event or person who is cannabis friendly. 420 friendly means it is cool to smoke or consume your cannabis how you like. The vaping or babbing of cannabis oil or concentrates, on the other hand, produces less odor than smoking flower – so events listed as 710 friendly may not be okay with smoking.

Most often, 710 friendly indicates that the smokeless consumption of oils and concentrates is acceptable. 

What Is 710 Day?

4:20 evolved from a time some high school students in California would get together in front of their school to partake – to an entire day set aside to celebrate cannabis culture. In the same way, 7:10 evolved from a time to enjoy THC oil or concentrates to an entire day devoted to celebrating all things THC oil and dab related. It’s celebrated on July 10th every year. 

Since the term 710 first appeared in the Urban dictionary sometime after July 10, 2010, the first official 7/10 celebration is believed to have occurred on 7/10/2011. That’s the day Task Rock and DJ Linus Stubbs released their album, “The Movement.” 

Learn more:
What 710 Means

Types of THC Oil

Some say the natural purity of cannabis can be best enjoyed by vaping cannabis oil – where your bud’s natural compounds can be taken in without being burned. But when it comes to enjoying the natural goodness of cannabis oil – not all options are the same – especially if you’re looking to enjoy the potential benefits of the entourage effect.  

THC Distillate Oil

The majority of THC oils available today are distillate oils. THC distillate oil is highly purified and is created by extracting a specific compound of the cannabis plant. Heat is used as part of the distillation process to vaporize cannabis oil and capture the desired cannabinoids, like THC.

A major drawback of THC distillate oils is that they can be low in terpenes. This means you could end up missing out on the enhanced effects that are possible when you consume the full range of active compounds found in cannabis. 

Which brings us to the topic of full spectrum oil (FSO). 

What Is Full Spectrum THC?

Full spectrum means the THC oil is extracted from the whole cannabis plant – which allows the oil to maintain the full profile of active compounds. This includes terpenes, flavonoids, sterols, and cannabinoids like THC, CBD, CBG, and CBN – giving you access to the full spectrum of potential effects and benefits from your cannabis oil. 

Why does this matter?

Well, when it comes to enjoying the full potential of the active compounds in cannabis – consuming the right mix of cannabinoids and terpenes could open the door to potential benefits that can be achieved through what is known as the Entourage Effect. 

Full Spectrum THC Oil

Full spectrum means the THC oil is extracted from the whole cannabis plant – allowing the oil to maintain the full profile of active compounds in the plant. This includes terpenes, flavonoids, sterols, and cannabinoids like THC, CBD, CBG, and CBN – giving you access to the full spectrum of potential benefits from your cannabis oil. 

This is why full spectrum cannabis extracts are also called whole plant extracts. Why does this matter?

Well, when it comes to enjoying the full potential of the active compounds found in cannabis – taking in a wide range of cannabinoids and terpenes, could open the door to the enhanced experience known as the Entourage Effect. 

Learn more about:
The Entourage Effect

Live Resin THC

The use of live resin cannabis products is relatively new but is quickly becoming a hit with medical cannabis patients as well as recreational users. Not only do live resins preserve the natural flavors and aromas of the cannabis plant, but they also deliver a more complete terpene profile.

What Is Live Resin THC?

Live resin THC oils and concentrates are produced from fresh cannabis plant material. Sometimes frozen fresh plant material will be used. This is plant material that was frozen right after being harvested.

By using fresh cannabis plant material, or material that was frozen from fresh, this helps to preserve the terpenes and trichomes that can be lost when plant material is dried. As a result, this can allow you to enjoy an enhanced cannabis experience known as the entourage effect.

Another benefit of live resin concentrates and oils is that they tend to maintain the original flavor and fragrance of the cannabis plant.

One question that often comes up about live resin products is: “Are they full spectrum?” The answer is yes. All live resin extracts are full spectrum, but not all full spectrum products are live resin. 

As far as any possible drawbacks of live resin products, there are a couple depending on the method of extraction that is used. First, terpenes can be lost if heat is used in the extraction process. Second, solvents like butane or propane can be used as part of the extraction process.

If you are looking to medicate with a THC concentrate that does not use things like ethanol, propane, or butane, then RSO might be right for you.


One of the most potent types of cannabis oil is known as RSO – which stands for Rick Simpson Oil.  

Naphtha or alcohol are used in the extraction process for RSO, instead of ethanol. But since higher temperatures are required to evaporate the naphtha or alcohol during the extraction process, some of the plant’s terpenes can be lost in the process. 

Although some of the terpenes are lost, RSO does retain chlorophyll and other health enhancing compounds that evaporate at higher temperatures. Due to the presence of these compounds, smoking or vaping RSO is not advised. 

What Is RSO?

Rick Simpson is a retired Canadian engineer turned medical cannabis activist. In 2003, Rick was diagnosed with basal cell carcinoma. According to the story, Rick had successfully used medicinal marijuana to treat a prior condition and had read research about THC’s (Tetrahydrocannabinol) cancer fighting potential. So, he decided to use cannabis to try to cure his skin cancer.

Rick produced an extremely concentrated form of THC oil. According to Simpson, after a few days of applying this cannabis oil to the spots on his face and neck, the spots went away.2

This oil became known as Rick Simpson Oil and it’s usually produced from strong Indica strains with high THC levels, typically between 60% – 90%. The reason Rick Simpson preferred indicas is because of their full-body sedative effects that can leave patients feeling relaxed and sleepy.

Since sleep is an essential component of the healing process, strong Indica strains can help to promote much needed rest for those battling serious medical conditions.

One question that often comes up when talking about RSO is. “Can you smoke RSO?” We addressed smoking RSO earlier, but it deserves repeating.

Can You Smoke RSO?

The answer to this question is simple. No, you should not smoke RSO. Since RSO extracts all the components of the cannabis plant, it will include things like chlorophyll, fats, and lipids that make it unsafe and unsuitable for smoking.3

The most common ways people ingest RSO is orally or topically.

Learn more:
What Is RSO Used For?

COExtracted THC Oil

CO2 extraction is considered to be an environmentally friendly way of extracting cannabinoids from the cannabis plant. This method of extraction is said to leave no trace of toxins like butane or propane behind.

This is why many consider COextraction to be one of the cleanest and safest methods of THC extraction.  

CO2  Cartridge THC

Due to COextraction being considered one of the cleanest methods of extracting THC and other cannabinoids from cannabis plant matter – this makes CO2 extracted THC oil cartridges a popular choice.  This is especially true when it comes to full spectrum THC oil cartridges. 

Where to Buy THC Oil in Ohio, Missouri, and Maryland

If all this talk about 710 leaves you craving premium cannabis oil or concentrates – and you live in Ohio, Missouri, or Maryland – Bloom has you covered!

Shop Bloom – Missouri’s One-Stop Canna Shop for Your 710 Needs:

If you live close to a Bloom dispensary in Missouri, you’re in for a treat. Our sister company, Wondergrove Cannabis, recently launched its premium line of Professor Cron X cannabis oil vape cartridges. 

So, if you live near our Cameron, Cape Girardeau, O’Fallon, or Springfield, Missouri dispensary locations, make sure to ask your Bloom budtender about Professor Cron X vape carts, so you can enjoy premium, terpene-rich cannabis oil on 7/10.

Missouri Bloom Dispensaries:

If you live in Ohio or Maryland, Bloom has a complete inventory of premium cannabis oils and concentrates for your 710 celebrations.

Maryland Bloom Dispensary:

Ohio Bloom Dispensaries:

  1. https://www.theleafonline.com/c/lifestyle/2015/07/real-story-behind-founding-710/
  2. https://www.healthline.com/health/rick-simpson-oil-cancer#claims
  3. https://www.muvfl.com/post/what-is-rso-all-about-rick-simpson-oil